Sports Business
Course Descriptions Menu
SBUS 401 Research: [Topic] (1–4R)
SBUS 405 Readings and Conference: [Topic] (1–4R)
SBUS 406 Special Problems: [Topic] (1–4R)
SBUS 409 Practicum: [Topic] (1–4R)
SBUS 450 Sports Marketing (4) June 22–August 14. Essentials of effective sports marketing; includes research, segmentation, product development, pricing, licensing, and communication channels such as advertising, sales promotion, and publicity. Prereq: MKTG 311. Wagoner.
SBUS 601 Research: [Topic] (1–4R)
SBUS 605 Reading: [Topic] (1–4R)
SBUS 609 Practicum: [Topic] (1–4R)
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