Sports Business

Course Descriptions Menu

Dennis Howard, Department Head

SBUS 401 Research: [Topic] (1–4R)

SBUS 405 Readings and Conference: [Topic] (1–4R)

SBUS 406 Special Problems: [Topic] (1–4R)

SBUS 409 Practicum: [Topic] (1–4R)

SBUS 450 Sports Marketing (4) July 21–August 15. Essentials of effective sports marketing. Includes research, segmentation, product development, pricing, licensing, and communication channels such as advertising, sales promotion, and publicity. Prereq: MKTG 311. Wagoner.

SBUS 601 Research: [Topic] (1–4R)

SBUS 605 Reading: [Topic] (1–4R)

SBUS 609 Practicum: [Topic] (1–4R)